| 000 | 00689nam a2200217 4500 | ||
|---|---|---|---|
| 001 | 0000000229 | ||
| 008 | 091015 a eng | ||
| 020 | _a074944469X | ||
| 040 | _aLibrary of Congress | ||
| 090 | 0 | 0 |
_a658.8'27 _bVAN 2003 |
| 100 | 1 | _aVan Gelder, Sicco | |
| 245 | 0 | 0 |
_aGlobal Brand Strategy _bUnlocking Branding Potential Across Countries, Cultures & Markets |
| 260 |
_aLondon _bKogan Page _c2003 |
||
| 300 |
_aix, 260p. _bill _c23cm |
||
| 500 | _aIncludes index | ||
| 502 | _aIncludes reference | ||
| 650 | 0 |
_aBrand names products _bPlanning |
|
| 650 | 0 |
_aBrand names products _bMarketing |
|
| 650 | 0 |
_aBrand names products _bManagement |
|
| 650 | 0 | _aExport marketing | |
| 999 |
_c17685 _d17685 |
||